Carpet tile blends style, substance and practicality

Modular carpet is quickly becoming the go-to choice in commercial applications as specifiers leverage the product’s attractive styling and multiple format options along with ease of installation and maintenance benefits.
According to flooring executives, carpet tile now represents about 60% of the total revenue—and 50% of volume—in the commercial carpet market, a percentage that has only increased in recent years.
“I think the looks today in modular carpet are far superior to what they were a few years ago,” said Dan Frierson, CEO, The Dixie Group. “People have found ways to develop styling that is really attractive; at the upper end of the business, beautiful products is what it is about and I think that can be accomplished with broadloom as well as modular, which gives customers a choice.”
Natalie Jones, vice president, commercial brand development and creative product, Mannington Commercial, said carpet tile is clearly a design element in today’s commercial interiors. “Advancements in tufting technology, unique yarn processing capabilities and the introduction of different size formats are all creating looks we have never seen before. The result is a portfolio of design components with complex textures, rich aesthetics and colors, as well as formats that allow the designer to combine elements in ways that are tailored to the unique needs of each project.”
The functionality and maintenance benefits that modular carpet offers are among the factors that have fueled growth in the corporate, K-12 and higher education markets. But there is also cost to consider; in sectors where budgets are tight, carpet tile has fared well because it is a lower-cost alternative in comparison to products such as marble or tile.
Bill Blackstock, regional vice president of sales in the Americas for Milliken, said designers are elevating the flexibility of modular carpet and creating large patterns—in addition to original carpet design—by using color and strategically placing carpet tile in a space. “Gradations of color with an ombré [shaded or graduated in tone] effect are very popular, as well as expansive patterns, like the argyle design displayed with our recent Inis Mór collection.

“In today’s world, with information readily available on a global scale, design trends are happening quicker than ever, and that is influencing carpet tile trends,” Blackstock continued. “Another great thing about carpet tile is that collections can be easily switched for a different pattern or color, affording designers and end users greater flexibility to update office spaces easily over time.”

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